How To Get Health Coaching Clients Quickly
So you’ve finally graduated from nutrition school and are ready to take on clients…congratulations!
Diving into health coaching as a career is an exciting, but nerve-wracking leap!
As a health coach or nutritionist, you’re passionate about wanting to help your clients achieve their health and wellness goals, but when it comes down to the nitty gritty, what you really want is to start getting clients as soon as possible!
But the thought of spending months and months building up a client base probably feels overwhelming, especially when you’re eager to not only make an impact on people’s lives, but also grow your business.
The good news? You don’t have to wait forever for clients to start knocking down your door!
Knowing how to get health coaching clients quickly is crucial for the success of your nutrition business, especially when you're in the early stages of starting a health coaching practice.
But getting health coaching clients quickly isn’t just about making money!
Building good momentum early on not only boosts your confidence, it also gives you a clear picture of what works and what doesn’t work for your health coach business model.
Plus, without clients, it’s nearly impossible to refine your services or share testimonials to help your business grow. So you definitely want to make sure that you’re bringing in clients right from the get-go to help you build a strong foundation for your nutrition business and guarantee long-term success.
In this blog post, I’ll share practical ways how to get health coaching clients quickly so you can start getting the clients you deserve right now!
If you need step-by-step support with getting health coaching clients quickly without the overwhelm, check out my online course Launch Your Nutrition Biz!
Inside Launch Your Nutrition Biz, you’ll get lifetime access to:
A roadmap of 13 modules and lessons to teach you everything you need to know to start your nutrition business
Workbooks and handouts to help you plan out your business
Easy-to-customize templates to make client work a breeze
Tech tutorials to take the guesswork out of how to use new-to-you software
6 guest expert trainings to boost your knowledge about business
A private podcast feed so you can listen to the course content from anywhere at anytime
A private student Facebook community to connect with other nutritionists and ask all your questions!
“Before taking Launch Your Nutrition Biz, I was struggling with getting clients, feeling overwhelmed, and not feeling like an actual nutrition business owner. Since going through the course, I’ve signed 6 new clients, revised my website, started blogging consistently, and gained so much confidence in myself!
LYNB walks you through how to build a business from beginning to end and is the MOST PRACTICAL training I’ve received by far! Forget all the other trainings and sign up for this course!”
- Lesley, Registered Dietitian
Ready to start your nutrition business and sign your first paying clients? Learn more aboutLaunch Your Nutrition Biz!
Get Clear On Your Goals And Your Ideal Client
Before we dive into strategies for exactly how to get health coaching clients, it’s important to get clear on your goals and who your ideal client actually is.
A successful nutrition business doesn’t just happen by chance! It starts with setting clear, actionable goals and understanding who you want to help and how you want to help them.
Without getting clear on these 3 things, even the most creative marketing strategies can fall on deaf ears.
1. Set Specific, Actionable Goals For Your Nutrition Business
When you set goals for your nutrition business, start by asking yourself, “What do I want my health coaching practice to look like in 30 days? 6 months? A year?” Having clear goals gives you a roadmap to follow and milestones to hit that help keep you focused on what matters most.
Whether your goal is to onboard your first five clients, create your first group coaching program, or launch a new offer, be sure to set a reasonable timeline to accomplish your goal.
It can also be helpful to break your larger goals down into smaller, actionable steps that you can tackle daily or weekly to help you consistently get closer to reaching your main goal!
2. Identify And Understand Your Ideal Client
To attract clients quickly, you need to know exactly who you want to help.
Try writing down everything about your ideal client and detail them in a way that is really specific by including information such as:
What is their gender?
How old is your ideal client?
What is their profession?
What are their struggles?
What do they desire?
What motivates them?
For example, your ideal client might be a busy mom in her 30’s seeking to balance her nutrition, or a professional male aiming to reduce stress, or individuals in their 50’s navigating chronic health challenges.
Once you’ve pinpointed who your ideal client is and what their specific needs are, you can tailor your messaging and offerings to speak directly to them.
3. Align Your Services With The Needs Of Your Ideal Client
The most successful health coaches don’t just sell a service, they solve a specific problem!
Take the time to align your offerings with the needs and goals of your ideal client, always thinking about what they want to achieve on their health journey and what will benefit them the most.
For example, if your ideal client needs a convenient service to fit into their busy lifestyle, consider creating done-for-you health coaching programs or courses that provide meal plans, grocery lists, or wellness handouts. If your ideal client prefers personalized attention, you could create a one-on-one signature program with regular virtual sessions.
Meeting your ideal client where they’re at and creating offerings based on what they truly need will help you sign clients quicker!
By getting clear on your goals and ideal client, you’ll create a solid foundation for attracting clients quickly and make marketing your services super easy.
Develop a 30-Day Launch Plan
When you want to get health coaching clients quickly, a focused, 30-day plan can help you make a lot of impact fast.
The key is to prioritize tasks that have the greatest impact while keeping your efforts streamlined and intentional.
A 30-day launch plan can serve as your roadmap, providing structure, accountability, and momentum as you grow your health coaching practice.
Why a 30-Day Plan is Essential
A 30-day timeline is short enough to maintain your focus and energy but long enough to see measurable progress.
By committing to a 30-day plan, you can test strategies, refine your approach, and build confidence in your ability to attract clients. This type of plan is great because it works well for those just starting out or those looking to revamp their health coaching business model as it forces you to take consistent, high-impact actions that align with your goals.
Key Actions to Include in Your Launch Plan
Your 30-day plan should prioritize activities that put you in front of potential clients and build trust quickly.
Here are the must-have components:
Optimize Your Offer
Create a clear, compelling offer that speaks directly to your ideal client’s pain points and provides a transformation.
For example, you might create a package of sessions or a good health coaching program tailored to their specific needs.
Focus on delivering tangible results to appeal to clients looking for quick wins.
Leverage Social Media and Your Email List
Post consistently and include high-value content that helps address your ideal client’s pain points. Share quick tips, client testimonials, and stories that showcase your expertise as a health coach or nutritionist.
Use the same strategy when writing emails to your list and make it clear that working with you is the best way to see results.
Build Strategic Partnerships
Collaborate with other professionals in complementary fields, such as fitness trainers, yoga instructors, or dietitians, to cross-promote your services.
Offer a free workshop or webinar to their audience to establish credibility and expand your reach.
Host a Challenge or Event
Create a free challenge or workshop that aligns with your niche, such as “Stress-Free Meal Prep for Busy Moms” or “7 Days to Better Sleep Challenge.” This is a powerful way to engage your audience and convert participants into clients.
Tips for Staying on Track and Measuring Progress
While having a 30-day launch plan mapped out is great, it’s a completely different thing to execute and requires discipline and focus.
Here’s how to stay on track:
Break Down Tasks: Each week, assign specific tasks that contribute to your overall goals, such as writing emails to your list or creating social media posts.
Track Metrics: Measure your progress by tracking metrics like new followers and email subscribers, or booked discovery calls. Adjust your strategy if certain actions aren’t yielding results.
Stay Accountable: Share your plan with a mentor, coach, or colleague who can keep you motivated and focused.
How My 30-Day Launch Plan Can Help
At the tail end of my online course, Launch Your Nutrition Biz, I provide you with a 30-Day Launch Plan Calendar and walk you through the exact steps you need to take to get health coaching clients quickly!
Your 30-day launch plan isn’t just about doing more—it’s about doing the right things to attract clients. It ensures that every action you take supports your broader vision for your health coaching business model.
That’s why I’ve broken out my 30-day launch plan day-by-day, telling you exactly when to:
Post on social media
Email your list
Promote your workshop
Run your workshop
Start promoting your offer
“I didn't know how to start my nutrition business after I graduated and felt stuck. Since Launch Your Nutrition Biz, I launched two successful group programs, signed a number of 1:1 paying clients, presented at workshops, hosted webinars and been a guest on various podcasts.
I could have never done it all without this course or Stephanie's expertise and unwavering support. Joining LYNB was one of the best decisions I’ve made in a long time!”
-Tracey, Registered Holistic Nutritionist
By focusing on high-impact activities, you’ll generate results quickly, build your confidence, and create the foundation for sustainable growth in your health coaching business.
In just 30 days, you can shift from feeling stuck and overwhelmed to empowered and thriving. By the end of the month, you’ll not only have a clearer sense of what works for your business but also potentially sign your next paying clients. That’s the power of a focused, intentional plan!
Invest In A Course Or Program To Help You Quickly
Starting a health coaching business is both rewarding and challenging. While passion and dedication is essential, investing in educational resources can significantly accelerate your business growth.
Here's why investing in educational resources as a business owner can be a game-changer and some guidance to help you select the right program to meet your needs.
Benefits of Investing in Educational Resources
Structured Learning Path: Business courses provide a clear roadmap, saving you from guesswork and the trial-and-error approach. They offer step-by-step guidance to ensure you focus on the strategies that will help yield the results you want.
Expert Insights: Learn from industry professionals who have successfully navigated the health coaching landscape. Their experiences and tips can help you avoid common pitfalls and adopt best practices.
Time Efficiency: Instead of spending countless hours Googling ‘how to start your nutrition business’, a well-designed course gives you all the information you need in one place, allowing you to implement effective strategies quickly.
Networking Opportunities: Many programs offer communities where you can connect with peers, share experiences, and build relationships that can lead to collaborations or referrals.
Recommended Course: Launch Your Nutrition Biz
I created my online course, Launch Your Nutrition Biz, to be the most comprehensive, step-by-step online course for starting your nutrition business and signing your first paying clients for a reason.
I used to be right where you are:
Wanting to help people on their health journeys, but I had no clue where to begin
Dreaming about having a booked-out nutrition practice, but feeling like I was just treading water
Trying everything I could to get noticed, but feeling totally out of my element when it came to owning a business
With Launch Your Nutrition Biz in your back pocket, it doesn’t need to be this way!
My course gives you all the key business-building skills you need, so that you can stop Googling for answers and be confident in your business decisions and direction with these 13 modules:
Entrepreneurial Skills 101
Biz Fundamentals
Choosing Your Niche
Working with Clients
Choosing Your Offerings
1-1 Nutrition Clients
Getting Started with Group Programs
Getting Started with Online Courses
Selling Passive Income Products
Starting Your Email List & Creating Your Freebie
Creating Your Website
Getting Your First Clients
30 Day Launch Plan
“For 6 months I struggled with how to start my nutrition business and get clients! I didn’t know how to organize myself, get clients, or promote myself. Now I have a lot more clarity on my niche, how to structure my programs and I feel more confident using different tech tools!
I’ve signed one new client since launching my program so far. LYNB is a brilliant resource that I know I will keep returning to as my business grows.”
-Pala, Nutritionist
Launch Your Nutrition Biz is tailored specifically for nutritionists and health coaches aiming to start their business and sign their first paying clients.
Here are some key features of the course:
Business Foundations: Learn how to set up your business structure and the skills you need to build a thriving nutrition business
Niche Selection: Get crystal clear on identifying and defining who you help and how you help them to tailor your services effectively.
Offer Development: Create customized 1-1 nutrition programs, group programs, and online courses, including structuring and pricing your services to attract and retain clients.
Online Course Creation: Gain insights into developing profitable online courses, adding a passive income stream to your business.
Marketing Strategies: Learn effective marketing techniques to promote your services and reach a broader audience.
“I was really struggling with knowing where to start and I felt overwhelmed with all of the pieces I needed to get set up in order to launch my business.
After taking Launch Your Nutrition Biz, not only did I feel more confident and clear on my niche, I also signed my first 5 paying clients! 100% recommend joining this program!”
-Kaetlyn, Nutrition Coach
This course has empowered over 500 nutritionists worldwide, providing them with the tools and confidence to launch successful practices.
Ready to launch your nutrition business? Sign up for the course here!
How to Choose the Right Course or Program
When deciding which course you want to invest in to enhance your health coaching business, consider the following factors:
Relevance: Make sure the course content aligns with your specific needs and goals. For instance, if you're interested in corporate health coaching, look for programs that cover aspects of working with organizations and businesses.
Credibility: Research the instructor's background and expertise. A course led by an experienced professional in the health coaching industry is more likely to provide the valuable insights you’re looking for.
Comprehensive Curriculum: The program or course you choose should cover all essential aspects of building a health coaching business such as strategies for getting clients, nutrition program development, and marketing.
Support and Community: Access to a supportive community can enhance your learning experience and allow you to ask for feedback from the instructor and from students inside the course.
Flexibility: Consider whether the course offers self-paced learning or scheduled sessions, and choose one that fits your lifestyle and commitments.
Remember that while nutrition business courses and programs come with a cost, investing in a quality course is an investment in your nutrition business’ future success.
How To Keep Going If You Feel Burned Out
Building a health coaching practice is incredibly rewarding, but it’s also demanding. Between client work, marketing, and running the day-to-day operations of your business, burnout can sneak up on even the most passionate and organized coaches.
Recognizing the signs of burnout early and implementing strategies to combat stress is essential not only for your success as a nutritionist or health coach, but also for your well-being.
Recognize the Signs of Burnout
Burnout often shows up as physical, emotional, and mental exhaustion. You might feel unmotivated to tackle tasks you once enjoyed, have difficulty focusing, or even question whether you’re on the right path.
Some other common signs of burnout include:
Chronic fatigue, even after rest
Irritability or a sense of detachment from your clients or business
Procrastination or avoidance of important responsibilities
Declining physical health, such as frequent headaches or trouble sleeping
Please know that acknowledging these symptoms isn’t a sign of failure! It’s a sign to pause, reassess, and make adjustments to protect your long-term health and success.
Strategies for Managing Stress and Maintaining Motivation
When burnout sets in, it’s important to implement strategies that help you recover and stay motivated.
Here are actionable steps to consider for managing stress and maintaining motivation in your nutrition business:
Set Boundaries
Establish clear working hours and stick to them. Overworking often leads to exhaustion, especially if you’re juggling multiple responsibilities.
Limit your availability during non-working hours to maintain balance, and make sure your clients are aware of this expectation.
Delegate or Automate Tasks
Identify repetitive or time-consuming tasks that can be delegated or automated. For example, scheduling tools can handle your social media posts, freeing up time for rest or creative work.
Reconnect with Your "Why"
Reflect on why you became a nutritionist or health coach in the first place. Was it to make a difference in people’s lives, support families through wellness journeys, or help someone wondering how to find a health coach achieve their goals? Revisiting your purpose can reignite your passion.
Take Breaks
Incorporate short breaks into your day to recharge. Even a 10-minute walk, stretching session, or mindfulness exercise can make a huge difference for your mental clarity and energy levels.
Importance of Self-Care and Work-Life Balance
As nutritionists and health coaches, we often emphasize self-care for our clients. But remember, it’s equally important to practice what you preach!
Taking care of your mental and physical health directly impacts your ability to show up fully for your clients.
Here are some ways you can support self-care and maintain work-life balance:
Prioritize Your Health
Maintain a balanced diet, exercise regularly, and get adequate sleep. You can’t pour from an empty cup!
Schedule time for hobbies or activities that bring you joy outside of work.
Seek Support
Don’t hesitate to connect with peers, mentors, or even a family health coach if you feel overwhelmed. Having someone who understands your challenges can provide fresh perspectives and encouragement.
Set Non-Negotiables
Identify one or two self-care activities that you commit to every single day, such as journaling, meditating, or taking a walk. These small actions can have a big impact on reducing stress.
By recognizing the signs of burnout, implementing effective stress management strategies, and prioritizing self-care, you can continue to grow your health coaching practice while maintaining your own well-being.
Remember, your health and happiness are just as important as those of the clients you serve.
Mindset Tips To Help You Keep Going
Success in health coaching isn’t just about the strategies you implement; it’s also about the mindset you bring to your business every day.
Having a positive attitude can help you navigate challenges, stay focused, and ultimately grow a thriving nutrition business.
Here, we’ll explore essential mindset shifts and techniques to overcome setbacks while remaining aligned with your goals.
Mindset Shifts That Can Help You Stay Focused and Positive
Here are some practical tips to help you get started on your mindset journey:
Shift from Scarcity to Abundance
Instead of focusing on how to get health coaching clients or whether there’s enough demand, remind yourself that there’s a world full of people seeking the guidance you offer. Focus on creating value, and clients will naturally gravitate toward you.
Reframe challenges in your business as opportunities to learn and grow. Each obstacle you overcome adds to your experience and strengthens your ability to serve others.
Adopt a Long-Term Perspective
Building a successful health coaching business takes time. While it’s important to focus on short-term wins, keep your eyes on the bigger picture. Take the time to celebrate small milestones, but know that consistency and patience are key to long-term growth.
Focus on What You Can Control
It’s easy to get bogged down by things such as social media trends or competition. Instead of focusing on what you can’t control, try directing your energy toward the actions you can take - such as refining your services, creating engaging content, or brainstorming health coach workshop ideas to attract new clients.
Embrace a Growth Mindset
View every setback not as a failure, but as a lesson to learn from. Whether a launch didn’t perform as expected or an ideal client declined to work with you, ask yourself: What can I learn from this experience?
Recognize that mastery takes practice. Each client interaction and business decision contributes to your growth as a health coach. Everything gets easier with time.
Techniques for Overcoming Challenges and Setbacks
As with any business, challenges and setbacks are a guarantee. Things aren’t always going to run smoothly in your nutrition business. The key is how you respond to them.
Here are some techniques for overcoming challenges and setbacks in your nutrition business:
Reframe Failures
Instead of seeing failures as a negative reflection of your abilities as a health coach and business owner, view them as experiments that didn’t turn out how you planned. This shift reduces self-doubt and allows you to approach challenges with curiosity rather than fear.
For example, if a social media strategy doesn’t generate leads, analyze what went wrong and tweak your strategy for the next round.
Practice Gratitude
Gratitude can be a powerful tool for maintaining perspective. Each day, write down three things you’re grateful for in your nutrition business, such as a supportive client, a new opportunity, or progress on a project.
Gratitude shifts your focus from what’s lacking to what’s working, helping you stay positive and motivated.
Build a Support System
Surround yourself with people who understand your journey. This might include fellow health coaches, mentors, or even clients who inspire you. Networking with others, such as in a health coach for entrepreneurs group, can provide fresh ideas and emotional support during challenging times.
Set Manageable Goals
Break larger goals down into smaller, actionable steps.
For instance, instead of focusing on getting 5 new one-on-one clients, focus on hosting a webinar, launching a challenge, or creating a referral program. These smaller wins build momentum and keep you motivated.
Practical Mindset Exercises to Stay Aligned
Here are three of my favourite mindset exercises for you to try that help me stay aligned and focused on what truly matters most in my business:
Visualization
Spend a few minutes each day visualizing your ideal health coaching business. Imagine the clients you’re working with, the transformations they’re experiencing, and the confidence you feel as a coach. This mental practice can help you stay focused on your goals.
Affirmations
Jot down or repeat empowering statements such as, “I am capable of attracting my ideal clients,” or, “Every challenge I face helps me grow.” Consistent affirmations can reshape your self-talk and build your confidence.
Journaling
Reflect on your progress, challenges, and wins in a journal. Writing down your thoughts can provide clarity and serve as a reminder of how far you’ve come.
Maintaining a positive mindset is an essential piece for long-term success in your health coaching journey.
By embracing positive mindset shifts, practicing gratitude, and gaining the tools you need to navigate setbacks, you can stay motivated and focused.
How To Get Health Coaching Clients FAST With Launch Your Nutrition Biz
If you want to get health coaching clients quickly, then check out my online course Launch Your Nutrition Biz!
Inside the course, you’ll learn all the skills you need to start your nutrition business and sign your first paying clients, including:
Entrepreneurial skills (hint: you won’t learn this in nutrition school)
Business fundamentals
How to choose your niche
Tips for working with clients
Choosing and creating your programs
Starting your email list and creating an irresistible freebie
Creating your website
How to get your first clients
Launching your business in 30 days!
Are you ready to stop feeling overwhelmed in your nutrition business and start having health coaching clients knocking down your door? Join now!
Other resources you might to visit next:
Love this blog post? Save it on Pinterest!
