When You Can't Decide on a Niche with Alexis from The Nutritionist Mama

In this episode, Stephanie is talking with Holistic Nutritionist Alexis Tanner from The Nutritionist Mama about the journey she took to finding her nutrition niche. Alexis shares her own health journey with Fibromyalgia and how she felt conflicted about niching down to Fibro or staying more broad in her practice. 

Alexis shares all of the reasons she initially hesitated to niche down in her nutrition business, and how she was finally able to settle on her nutrition niche after a few years in her practice. She also shares how easy it has been to create content, show up online, and support clients since niching down in her business.

In today’s episode, you’ll learn:

  • Why Alexis initially hesitated to niche down in her nutrition business

  • The journey she took to finally settling on her nutrition niche

  • The opportunities that have come with niching down

  • Advice for those struggling with their niche

  • Her experience in working with Stephanie 1-1 to figure out her niche

Links and resources mentioned:

Visit Alexis’ Website - The Nutritionist Mama

Follow Alexis on Instagram

Watch Stephanie’s free workshop 6 Steps to Start Your Nutrition Business & Sign Your First Paying Clients


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Zarah’s Journey of Starting Her Nutrition Business with Grounded Rootz Nutrition

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How to Make Money From Brand Partnerships with Tara McKenna